Interface and Navigation Design

A creative block for every designer, user interface design is gaining currency in the field of web design as people are giving more attention to user retention and conversion optimization rather than adding some fancy elements just for the sake of making it look good, when it is not. But wait, you cannot kill the Interface of your website by adding large texts bragging your achievements or featuring a large and glowing red button calling for attention of the users. Do not add such scary elements as they are definitely not good for the heath of your website. Here we are going to explore some fundamental aspects of interface design that you cannot afford to miss in this over-crowded and overtly competitive market:

Know Thy Users: Get into the shoes of your targeted audience. Yes, this is the secret of designing a great web interface that makes your business a big success. If you can think in the line of general users, success will come knocking at your door. Never ever try to add visual gimmick in your website’s interface. It may look good and interesting to play around, but you will see a significant dip in the number of queries for sure.

Be Consistent With Pattern: Since most of your users spend a considerable amount of time browsing on interfaces other than your own, you should better avoid making tweaks here and there. Unless you are designing a gaming website design or targeting a group of sophisticated users, you should try to master the art of keeping things simple. Make your readers feel at home, believe us it will pay at the end of the day.

Visual hierarchy: Hoards of images, tones of graphics and plenty of visual gimmicks. Yes, you have got the perfect ingredients of a disaster in the making. Give your visitors room to concentrate on a particular thing at a time. Do not bombard them with options innumerable. It will lead to a visual chaos. Images, color, text etc all should work together to create a favorable impression rather than distracting the attention of the visitors.

Give Them Hints: Since your website is likely to get both advanced and new users, you should keep a provision to let them know if they make any mistake while navigating your website. Make sure that the interface is as such that gives the users a fair idea of the probable outcome of an action. It will help you keep the readers engaged and make the whole thing an enjoyable experience.

Simple Navigation: You should try your level best to keep the navigation as simple as possible. Try to offer different navigation options in case your readers miss it somehow. It will be great if you are using breadcrumb navigation. It will let people know where they are and they will be able to get back to previous page in a single click.

So, try them out and we hope, you will be able to have a great blog that your users would love to explore.