10 Feb / 2018
The expanding universe of data on the internet has given rise to the requirement for databases with high performance, high availability and automatic scaling and capable of handling individual chunks of data in large volumes. This is one of the primary reasons why MongoDB database is being adopted more and more.
As one of the leading NoSQL databases, MongoDB offers a number of advantages. With fast scalability and flexibility in the handling of data, it is helping businesses streamline their ... Read More
07 Feb / 2018
In the past few years as low cost yet powerful mobile devices have become widely available, the use of smartphones as well as mobile apps has increased exponentially. Consequently, in parallel to the development of native apps, the trend of developing HTML5 based hybrid apps has also seen an increase, for the latter provide cost-effective alternative solutions for developing cross-platform mobile apps. This is where Ionic truly shines as an open source software development kit that helps develop... Read More
02 Feb / 2018
The use of Java as a runtime environment can be seen in every sphere of the digital world. However, the demands have evolved quickly on the internet over the past few years and will continue to do so. In today’s day and age, web applications have become far more dynamic and need quick and flexible environments to develop them in the shortest possible time. This is where Node.js as an open source and asynchronous server side scripting language can be of help to address the growing demand of dev... Read More
24 Jan / 2018
‘The only important thing about trends is how they relate to people’ aptly describes in its own terse way as to why and how trends should be followed or otherwise. Have you been following up on the top web development trends of 2018? If not, then surely you are missing something that might help you to create a better connect with your clients and end customers. Moreover, a new trend more often than not brings something new to the existing web design by making it more functional.
In all li... Read More
23 Dec / 2017
An eCommerce platform is arguably the best way to showcase your products and services on the internet. The only issue is that you are not alone in doing so, for there are scores of competitors targeting customers that you intend to convert. You may have a strong digital marketing strategy bringing lots of traffic to your site. But, if your sales are still not going up, the first point to check is the bounce rate of your website.
What is bounce rate?
This is the percentage of users who have... Read More
23 Nov / 2017
Have you interacted with your phone by using voice commands through apps like Siri, OK Google, or Cortana or played a first person video game and wondered who is the one responding to your moves? Then it is time you ought to know about Artificial Intelligence. Yes, the term you have often associated with science fiction or robotics but not anymore, for artificial intelligence is slowly but steadily entering into our lives.
There is a growing chatter in the media and other circles about how art... Read More
22 Nov / 2017
eCommerce is becoming popular with each passing day. This is mainly to do with factors like convenience and the value for money it offers. However, as the owner of an eCommerce website you have a few challenges at hand especially when it is about attracting visitors such as -
Giving customers a better user experience while they visit your website
Stay ahead in competition vis-a-vis other eCommerce sites
Even though eCommerce has made rapid strides across the world it has not repla... Read More
13 Nov / 2017
Are you one of those content creators who writes brilliant content that gets many likes? Are you of the opinion that getting likes is the be all and end all of content marketing strategy. Well, let me politely remind you that is not exactly the case, for marketing through content creation is about converting your readers into generating revenue. Sounds farfetched or unrealistic? Not quite! For unless your content brings in revenue it would become unsustainable in the long run. So, what needs to ... Read More
28 Oct / 2017
Mobile applications have made lives easier for most people. Be it ordering groceries from an eCommerce store, paying utility bills, or booking tickets, mobile apps have ensured people utilize the internet in the best possible way. However, the story is not so rosy for those who develop these apps. The reason being mobile app monetization (earning money from apps) is turning to be a tough nut to crack. Thanks to the intense competition customers have got used to download mobile apps for free. Bes... Read More
08 Sep / 2017
Is your eCommerce site recording a consistent high sale volume? If the answer is in the affirmative you need a mobile app and if in the negative, then too you need a mobile app. Sounds quite perplexing Right? Well not quite as mobile applications have become the flavour of our times and have the potential to drive sales. So, if you have a mobile app for your eCommerce site then your sales volume can show a further increase and if not then more the reason for you to go for an eCommerce mobile app... Read More