18 Jul / 2019
No matter whether you are an established business owner, a young entrepreneur with that next great startup idea or a blogger who dreams of making it big in the writing world, when it comes to creating a website of your own, you don’t need to look farther than WordPress.
With over a decade and a half years of powering websites, WordPress still stands as the undisputed leader when it comes to Content Management Systems (CMS). And the reason for this is actually very simple: WordPress knows wh...
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15 Jul / 2019
The growth of social media platforms such as Facebook, Twitter, YouTube, and Instagram among others has seen customers using them in large numbers. Since advertising is about reaching out to your target customers in the most effective manner, social media can be said to be the new medium. As a business, you can leverage the social media by engaging social media marketing services to stay competitive and achieve ROI. You can do this by creating a social media account for your business and curate ...
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09 Jul / 2019
With competition in the online world becoming intense with each passing day, not all online stores are making hay. In fact, many of them are finding it difficult to keep afloat. So, in order to drive traffic and stay competitive, such stores need to create smart PPC marketing campaigns by leveraging the powerful Google Ads tool. The tool helps to monitor and administer traffic to an online store by using user driven search terms and other parameters. Interestingly, as per a Google survey the "on...
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29 Jun / 2019
The growing competitiveness of the digital medium has made user experience (UX) the principal differentiator for websites and web/mobile applications to garner leads and drive conversions. No wonder the website design services are looking at responsive frameworks to design websites that are compatible across devices. In other words, users browsing websites across a plethora of device platforms (smartphones, tablets, notebooks, desktops, and laptops) should enjoy a seamless experience unhindered ...
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21 Jun / 2019
The digital population is growing exponentially. As per the latest figures from statista.com, as of April 2019, there are about 4.4 billion active users on the internet, and this number is growing steadily. Considering these statistics, no business can afford to ignore their web presence. Doing so would mean missing out on important customers, conversions and sales.
The website of any business forms the single point of contact between it and the internet population. As a result, to deliver a ...
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14 Jun / 2019
The evolving digital trends and the need to be at the top of search results, are the reasons as to why Search Engine Optimization(SEO) has gained momentum in recent years. Even statistics point to the effectiveness of SEO with around 57% of B2B marketers stating the importance of SEO in generating leads over other marketing activities (Source: junto.digital) Needless to say, businesses these days leverage SEO services in India to derive outcomes such as increased traffic, improved brand visibili...
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03 Jun / 2019
Appealing, user-friendly and super fast websites are not just created out of thin air, for web hosting solutions have a great role to play in delivering the final results! Whether it is a comprehensive e-commerce website or a simple blog based site, the web hosting services do the heavy lifting of tasks at the backend. Primarily, a website is a bunch of HTML files, whereas website hosting refers to the process of how and where those files are stored. Web hosting is as important as web developmen...
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27 May / 2019
With customer satisfaction/delight becoming the sole differentiator for web or mobile applications in achieving success, businesses are looking at ways to hasten the process of development/deployment, reduce cost and lead times, and enhance the download time. Since mobile applications can be a costly proposition not to speak of taking a high turnaround time to develop, Progressive Web Applications or PWAs can help businesses and consumers in a mutually beneficial way. These web applications that...
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27 May / 2019
What is your worst nightmare?
For many website owners, it is invariably the de-indexing of their websites by Google. After all, you put in all that effort, time and money to develop your website and then went through the entire process of SEO to get a good organic ranking. But in one fell swoop you find your website is no longer visible on Google. This can happen for a number of reasons.
But thankfully, getting de-indexed is not an irreversible situation. You can, with time and diligent ef...
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25 May / 2019
The process of developing a well designed, user-centric and intuitive application can be a grueling and complex one. Whether the app is being created for the web, or targeted towards mobile platforms, the fact remains that to develop a successful app just the technological know-how is not enough: you need to have a fool-proof development methodology in place that allows for interaction among the clients and developers, helps in the incremental development of the application, and is spread across...
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