25 Jun / 2020
The relation between video and marketing is like bread and butter! From the traditional television commercials to YouTube, Instagram, Snapchat, and even Facebook Live – video dominates everywhere. No wonder digital marketing service providers use this powerful tool to support their marketing campaigns and reach a wider audience. If you are not yet convinced of including video in your marketing strategy, this blog is dedicated to you. Go through the following passages to know the benefits...
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15 Jun / 2020
The current lockdown is a dark phase – something the world has never witnessed! The pandemic has already changed our lifestyle. Maintaining hygiene practices, social distancing, and focusing on savings – everything has become the “new normal.” Yet another thing has significantly changed due to the total lockdown of movie halls, shopping malls, restaurants, and amusement parks. Yes, you guessed it right – the means of recreation. During the lockdown, people have embraced digital medi...
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09 May / 2020
Since the last few months business owners like you are facing an unprecedented crisis caused by the COVID-19 pandemic. But it’s important to keep calm during the period and use it to strategize your next step. Instead of getting nervous with low less web traffic and conversions, we suggest you take a pause and improve your company’s online presence, especially on the search engine. In fact, Google is actively supporting this. Google My Business (GMB) has added a dedicated COVID-19 Update ...
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07 Apr / 2020
The Covid-19 pandemic has created an unprecedented situation where everyone willy-nilly has to follow self-quarantine and social distancing. Conducting face-to-face business while working in offices and conducting live events and conferences have come to a standstill. The situation is indeed alarming and has the potential to push traditional businesses ‘off the cliff’ unless they adapt to the new reality. Yes, this is the time when digital can not only come to the rescue but even help busine...
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02 Apr / 2020
So, the buzz of digital marketing has reached your ears. As a small business owner, you have ignored it for some time, but now, there’s no turning back! You have to admit: digital marketing is THE PHENOMENON in the contemporary tech landscape. We acknowledge your concern that it’s not always possible for a small business owner or a start-up to spend bucks on every new experiment. But take it from us, engaging digital marketing services can return you more profits than you could have im...
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30 Oct / 2019
In our tech-driven world populated by websites and applications, customers have become increasingly choosy. The intense competition across business segments has meant enterprises need to reach out to the customers to stay relevant. This is where agencies offering digital marketing services can play an important role in promoting a brand, product or service to their target customers. However, digital marketing can be a winding path with many challenges unless it is handled by experts. To address ...
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23 Oct / 2019
Link building is the process of acquiring hyperlinks from other websites to promote your site. A hyperlink (commonly referred to as a link) allows users to navigate through various webpages. Links are extremely crucial for a website to rank higher in the SERP (Search Engine Result Page). When a search engine crawls the web pages, it extracts the contents of the respective pages and keeps adding them to its index. During the process, the search engine figures out whether a page contains qualit...
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04 Oct / 2019
Today, businesses are looking at the ways and means to stay competitive. As business models transform and embrace the online ecosystem, marketing needs to follow suit as well. With scores of websites spread across verticals vying to get the attention of the online users, your business needs to engage experienced digital marketing services to target them and generate revenue. To leverage the huge number of online users and meet your business objectives, your online business address (read websi...
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16 Apr / 2019
So you have your website running. Business is good, the sales are coming in, and everything is on track… Then you notice something. Your site analytics show that for some reason, your website is not getting as many visitors as it used to. True, all businesses strive for more traffic. Human nature (and seo services!) drives us towards getting more and more traffic to our web property. This is simply because more traffic to your website means greater customer outreach, quality engagement, ...
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11 Mar / 2019
The wide reach of globalization has led to the expansion of the travel and tourism sector. Like other sectors of the economy, the travel and tourism sector is increasingly using digital technology to reach out to its customers and provide them with a seamless user experience. Furthermore, the digital transformation of the industry has greatly facilitated user engagement and experience. “Travelling, it leaves you speechless, then turns you into a storyteller.” - Ibn Batuta. With growing...
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