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How Much Does an eCommerce App Cost in 2023?

  • 24 Feb / 2023
  • 7 Min Read
ecommerce app cost

In the digital age, eCommerce has become an integral part of the retail industry. With the rise of smartphones and the internet, more and more consumers are turning to eCommerce apps to shop for their favorite products. As the demand for eCommerce apps continues to grow, the cost of developing them also continues to increase. In this blog post, we will explore the factors that affect the eCommerce app development cost in 2023 and how businesses can get the best value for their money.

Factors that Affect eCommerce App Development Cost

Here are some of the factors that will influence the cost of your app:

1. Design and User Interface

The design and user interface of an eCommerce app are crucial factors that play a vital role in its success in the market. An app with a well-designed and user-friendly interface can attract and retain users, while a poorly designed app can quickly turn them away. Therefore, it is essential to invest in a high-quality design and user-friendly interface to ensure that the app meets the needs and preferences of its users.

The cost of design and user interface for an eCommerce app can vary depending on the complexity of the design and the experience of the designer. A simple and minimalist design may be less expensive than a complex and intricate design that requires more time and effort to create. Similarly, a designer with more experience and expertise can perhaps create a better UI and may charge more for their services than a less experienced designer.

To ensure a high-quality design and user interface, businesses should work with experienced designers who understand the needs and preferences of their target audience. The designer should be able to create a design that is visually appealing and easy to navigate, with intuitive and user-friendly features that enhance the user experience.

2. Features and Functionality

The features and functionality of an eCommerce app are key considerations for businesses when developing an app. The features and functionality determine how the app will function and how users will interact with it. It is important to ensure that the app provides a user-friendly experience and includes all necessary features to meet the needs of the target audience.

When deciding on features and functionality for an eCommerce app, it is important to strike a balance between providing a rich user experience and keeping the cost of development within a reasonable budget. Adding more features to an app can increase the cost of development significantly, and the more features an app has, the more complex it can become. Therefore, it is essential to focus on the core features and functionality that will provide the best user experience.

Some features that can increase the cost of an eCommerce app include in-app messaging, social media integration, and third-party integrations such as chatbots, multiple payment gateways, and shipping providers. Push notifications, chatbots, and in-app messaging can provide valuable communication channels for businesses to engage with their customers, but they require additional development and maintenance to ensure they function correctly. Social media integration can also be an important feature for businesses that want to engage with their customers and promote their products or services on social media platforms. However, it can add to the cost of development.

3. Development Platform

The choice of development platform is an important consideration when developing an eCommerce app, as it can significantly impact the cost of development. There are several development platforms to choose from, be it for native or hybrid apps.

When deciding on a development platform for an eCommerce app, businesses should consider their specific needs and the needs of their customers. If the app requires advanced functionality or needs to take advantage of specific hardware or software features, a native app may be the best option. If the app needs to be developed at a competitive cost and deployed on multiple platforms, a hybrid app may be a good compromise.

The use of ready-made open-source e-commerce solutions like Magento, OpenCart, and WooCommerce as the back-end platform of the mobile app plays a significant role in development costs. It can make development costs much lower than a custom-developed backend. Also, which ready-made platform you choose for your backend also makes a difference in the cost of development.

In addition to the initial development costs, the choice of development platform can also impact ongoing maintenance and support costs. Native apps may require more overhead costs, as they need to be updated for each platform separately. Hybrid apps may require lower maintenance costs, as they can be deployed on multiple platforms with a single codebase.

Sounds too technical? Don’t worry. You can always consult with some of the leading mobile app development companies around you for a much clearer understanding.

4. Third-Party Integrations

Third-party integrations are an important consideration when developing an eCommerce app. Payment gateways, shipping providers, and other third-party services (like SMS) can add significant value to an app by providing convenient and secure payment and delivery options for customers, as well as notifications on their order status. However, these integrations also come with a cost.

The cost of integrating third-party services can vary depending on the level of complexity involved. Some third-party services (such as customer support chat) may require custom development to integrate with an eCommerce app, which can be expensive. Additionally, the more integrations an app has, the more complex it becomes, which can lead to higher development costs and ongoing maintenance and support costs.

5. Security and Compliance

Security and compliance are critical factors to consider when developing an eCommerce app. Customers expect their personal and payment information to be kept secure, and businesses have a responsibility to protect their customers’ data. Failure to do so can result in reputational damage, legal consequences, and financial losses. Therefore, it is essential to ensure that the app is secure and compliant with relevant regulations.

The cost of ensuring an eCommerce app is secure and compliant can vary depending on the level of security and compliance required. Basic security measures, such as SSL/TLS encryption, secure password policies, and two-factor authentication, are essential for all eCommerce apps and can be relatively inexpensive to implement.

However, if an eCommerce app requires more advanced security measures, such as end-to-end encryption or biometric authentication, the cost of development and ongoing maintenance can increase significantly. The level of security required will depend on the type of data that is being processed and the level of risk associated with the app.

Compliance is also an important consideration for eCommerce apps. Regulations such as the General Data Protection Regulation (GDPR) and the Payment Card Industry Data Security Standard (PCI DSS) require businesses to take specific measures to protect their customers’ data. Failure to comply with these regulations can result in significant fines and other legal consequences.

The cost of ensuring compliance with these regulations can also vary depending on the level of compliance required. For example, achieving PCI DSS compliance can be a complex and time-consuming process, requiring businesses to implement a range of security measures and undergo regular audits. And yet, it must be done if the business owner wants to save the card or other financial data of their customers within their eCommerce platform itself. The cost of non-compliance can be much greater, making it essential for businesses to invest in achieving and maintaining compliance.

For more insights, you may read this blog on Best Security Practices for E-Commerce App.

6. Maintenance and Support

Maintenance and support are ongoing costs that should be considered when developing an eCommerce app. Even after an app is launched, it will require regular updates and maintenance to ensure it remains functional, secure, and compatible with future iOS/Android updates. Failure to maintain an app can result in glitches, downtime, and security vulnerabilities, which can lead to negative customer experiences and reputational damage.

The cost of maintenance and support will depend on the complexity of the app and the level of support required. Simple eCommerce apps may only require basic maintenance, such as updating the app’s content or fixing minor bugs, which can be relatively inexpensive. However, more complex eCommerce apps may require ongoing maintenance and support from a dedicated team of developers and support staff, which can be more costly.

When planning for maintenance and support, businesses should consider factors such as the complexity of the app’s features, the size of the user base, and the frequency of updates. They should also consider the level of support required, such as the availability of customer support staff, and the cost of any third-party services that may be required for maintenance and support.

Cost Breakdown of eCommerce App Development

The average cost of developing a simple eCommerce app can range from $2,500 to $20,000. The cost of developing a more complex eCommerce app (like a full-fledged marketplace) can be significantly higher, going up to $250,000 or more.

Additionally, the kind of, as well as the number of third-party integrations can increase the cost. The cost of these integrations can start from $150 or so, but go up to $10,000 per integration or more.

Maintenance and Support Cost: The cost of maintenance and support can range from $2,000 to $20,000 or more per year.

Tips to Get the Best Value for Money

Take note of these points in order to avoid any unnecessary expenses:

1. Hire a Professional Development Team: Hiring a professional development team can ensure that the app is developed to the highest standards, which can reduce the cost of maintenance and support.

2. Choose the Right Development Platform: Choosing the right development platform can reduce the overall cost of developing an eCommerce app. A hybrid or web app can be less expensive than a native app, but it’ll also have some limitations in terms of UI/UX and functionality compared to native apps.

3. Prioritize the Features: Prioritizing the features of an app can help reduce its development cost. Businesses should focus on the most important features first and add additional features later.

4. Avoid Over-Engineering: Over-engineering an app can increase its development cost. Businesses should focus on developing an app that meets their specific needs without adding unnecessary features.

5. Optimize for User Experience: Optimizing an app for user experience can increase user engagement and reduce the cost of maintenance and support.

6. Plan for Scalability: Planning for scalability can ensure that an app can grow with the business, which can reduce the cost of redesigning and redeveloping the app in the future.


eCommerce app development is becoming increasingly important for businesses that want to stay competitive in the digital age. The future of eCommerce app development in 2023 is exciting, with more businesses investing in the development of mobile apps to meet the changing needs of consumers. With the right approach, businesses can develop an eCommerce app that is cost-effective and meets the needs of their customers.

Rajdip Datta

Rajdip Datta

Rajdip Dutta is a project manager & an avid purveyor of the latest trends in mobile app development. His blogs provide a deep insight into the field.

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