28 Jul / 2017
In today’s competitive business scenario, it has become imperative for any business to have a professional website. The Internet has become the source of information for people from all walks of life. Without a digital presence, a business simply cannot survive in the modern day.
Today, if you want to create your own website, there are abundant site builders in the market to help you do the same. Why does one need a professional then? Can a DIY (Do It Yourself) site builder used to create a... Read More
03 Jul / 2017
You are living in a digital world, where all buying decisions are largely dependent on your online presence. Gone are those days when the popularity of a brand solely depended on the years of its existence and deliverance of quality products, e.g. Nokia, Reebok, Raymond, Woodland, Park Avenue, Gillette, and others. Although these businesses are still doing well and are held in high esteem, they are not the only ones competing for consumer attention today. A number of new companies have establish... Read More
19 Jun / 2017
Trends, an outcome of constant analysis and heavy research are often the most integral part of the process that takes a company forward. A Website, one of the pillars on which a company stands, is subjected to the ongoing evolution of trends. The Website Design industry has already gone through numerous phases over the course of years and, it should be continuously updated to suit the needs of the time.
Some of the trends listed below will define Website Design in the year 2017 and beyond. Th... Read More
07 Jun / 2017
Having an eCommerce website for your business goes a long way in helping your endeavour be successful. Furthermore, eCommerce stores come with an added benefit of being available at one’s fingertips 24/7. In today’s digital age, thus putting your business on an eCommerce platform is one of the most opportune ways to generate higher revenue.
There are primarily two methods that must be considered before developing an eCommerce portal: Custom Coding and Open Source eCommerce platforms. Deci... Read More
30 May / 2017
When you ask people that between iOS and Android, which platform will they choose for launching their business apps, you will receive contradictory answers. Some will say that iOS is better than Android while others will differ. In this confusing scenario, it is better to evaluate it all by yourself and launch your business app on an appropriate platform. Let us make a brief research on the subject to make the matters clearer! Hopefully, this will help you take a firm decision!
The selection ... Read More
12 May / 2017
If you are an entrepreneur looking to make a mark in your chosen domain, making your presence felt in the digital world is the essential factor for success. This essential condition leads to an inevitable dilemma – What should you Build- An App or A Website?
Mobile websites are designed to be accessed via the smartphones and hence are adaptable to smaller screens and the touch screen interface. Apps are downloaded and installed on your mobile device rather than being accessed through the br... Read More
21 Apr / 2017
In the beginning, people were so hesitant to shop online because of varied reasons. The concept was so new that they were afraid of any mishap that may occur when shopping online. The earlier eCommerce websites were not up to the mark, be it security, product preview or navigation. Moreover, the delivery services were slow. Hence, although the attractive products and offers were eye-catching, yet the users refrained from investing their hard-earned money in shopping online.
However, the eCommer... Read More
30 Mar / 2017
Create the Best Business Pitch
A corporate explainer video can demystify the secrets of your business in 60 secs. You can use an explainer video to describe your organization and how do your products and services help to add value to people's lives. Use stats and numbers to explain the value that your business offers. Identify what makes your business unique. It is critical to communicate the Unique Selling Proposition or USP of your business. An explainer video, rich in animation and data ... Read More
24 Feb / 2017
Page load speed is the length of time required to display all the contents of the page. Web page load speed is a key factor that enhances user experience and positively impacts search engine rankings. Slower page response results in page abandonment. On an average, a web page is expected to load in 2 seconds. Any longer than 3 seconds, users tend to abandon the website. Slower page response results in higher page abandonment. Furthermore, page abandonment is amplified by the over... Read More
08 Feb / 2017
1. Embrace chatbots for eCommerce.
Chatbots are an increasingly dominating eCommerce trend. Companies are adopting integrated bots to enhance customer experience in shopping, making reservations, checking flights, and much more. Google Allo, Facebook, Twitter, and WhatsApp are leading the race. Different messaging platforms worldwide are adopting chatbots like 1–800–Flowers on Facebook Messenger, H&M on the messaging platform Kik, Kip on Slack and JD.com on Wechat, to ensure a seamle... Read More