Archive for the ‘PPC services’ Category.

04 Apr / 2020

An Infographic on the key role of Display Ads in PPC

An Infographic on the key role of Display Ads in PPC

Posted by : Under : PPC services 1 Comment

In a highly competitive online landscape, drawing the attention of your potential customers can be a challenge. This is where PPC campaigns can help businesses by showing the website in the top sections of the search results. Display ads can make the PPC campaign more effective by drawing leads, reducing bounce rates, boosting brand awareness, and achieving ROI. To know about display ads and how they can benefit the PPC services run by any digital marketing company in India, view our infographic...
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15 Feb / 2020

Can Website Design Influence PPC Performance?

Can Website Design Influence PPC Performance?

Posted by : Under : PPC services No Comments

PPC (Pay Per Click) is all about ad copy, keyword bids, and conversion tracking. Wrong. Though it may sound surprising, your website design can impact PPC performance as well. Website designing is not only about the aesthetic appeal of the site but also about the overall performance of your business. Increasing CTR (Click Through Rate) on your ad is indeed the first step in a paid search campaign. But everything that happens after the click is equally, or perhaps more important. I...
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31 Dec / 2019

Effective PPC Trends You Must Follow in 2020

Effective PPC Trends You Must Follow in 2020

Posted by : Under : PPC services 1 Comment

Once it comes to PPC (Pay-per-Click), you seek for instant results. And according to a survey by Bluelist, paid search ads can increase brand awareness by a whopping 80%. However, as the trends in digital marketing are changing rapidly, you need to spend your budget efficiently in order to meet your business objectives. The only way to do this is by adopting the latest PPC strategies. No worry. We have got you covered. Learn these PPC trends you are going to witness in 2020 so that you can im...
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04 Dec / 2019

Importance of Display Ads in PPC

Importance of Display Ads in PPC

Posted by : Under : PPC services 2 Comments

One of the common payment plans and digital marketing tools available to businesses is PPC (Pay-Per-Click). It is a model of online marketing where advertisers have to pay a fee to the search engine every time their ads get a click. The major benefit of PPC is that it allows you to reach the right audience as the campaign ads are shown to those who are actively searching for the products and services related to yours. Hence, it helps to boost traffic to your website and drive more conversions by...
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