Archive for August 2009

Mon 31
Aug
2009

PHP programming language is a server side scripting language mainly used for designing dynamic web pages. It can be used for most of the operating systems like UNIX, LINUX and Windows. PHP language is compatible with both practical programming and objective programming. Due to its advance adaptability, this programming language is highly used for web development projects.

Another obvious reason for using PHP language by the web developers is its compatibility with most of the popular databases connections – like MySQL, SQL, Oracle, ODBC etc. The updated version of PHP can be embedded with HTML coding which gives a different edge to its usage in web page development. Continue reading ‘PHP Language for Dynamic Web Pages’ »

Fri 28
Aug
2009

Flash technology has become quite familiar with the web designing industry. This application is used to enhance the interactivity of the sites. The flash templates are mainly used for advertisements, integrated video and for animations. The scripting language used for Flash designing is popularly known as action script.

Here are some of the basic positive reasons for which use of flash templates has become so popular for designing sites:

Thu 27
Aug
2009

Common Mistakes of Web Designing

Poisted by : WebGuru     Under : Website Design     No Comments

Web Design PortfolioWeb designing is a combination of creativity and skills. With web designing knowledge and creative pursuits one can create wonders. But a web designer should be aware not to make the common mistakes while designing the web pages.

Here are some of the general mistakes that are often made by the web designers:

  • Lack of Planning: Most of the times, a web design does not fulfill the purpose of hosting the site. It is due to lack of proper planning and strategy. Before designing a site, the designer should be well aware of the target audience for whom the site is meant and its purposes should be decided. Continue reading ‘Common Mistakes of Web Designing’ »
Tue 25
Aug
2009

Pre-selling of your affiliate product is no doubt important and this can only be done through the optimization of landing page. The first and foremost rule to make a landing page successful is not to have any distraction in your page so that people visiting your site will get no other option that to click on your affiliate link.

Some of the useful tips that will help you to do SEO work of your landing page are mentioned below: Continue reading ‘Points to be followed for Successful Landing Page Optimization’ »

Fri 21
Aug
2009

Technique of Designing an Effective Website

Poisted by : WebGuru     Under : Website Design     No Comments

In this age of Internet, a website plays a very important role as a promotional and marketing tool. In recent times, it’s really difficult to find out a business firm, which doesn’t have a corporate website. There will be nothing wrong to say that a good website gives authenticity, credibility as well as global presence to a company.

According to a survey, the persuasive content influences around 47% of the online visitors and they end up in buying something or the other from your company. From this we can say that a site should look professional and it should supply the most important information about the company and its products.

Always keep this in mind that if you want to have any benefit from your newly launched website, then the site needs to be a unique one. This is because, if your site looks different from the sites of your competitors, anyone can be able to find you out from the crowd. In reality, you can enhance the effectiveness of a website design through the balanced use of graphics, pictures, flash and color. Continue reading ‘Technique of Designing an Effective Website’ »

Thu 20
Aug
2009

Google’s Caffeine: Jitter and Jolt Coming Way

Poisted by : WebGuru     Under : Google     1 Comment

If you are too absorbed and obsessed with the latest announcement of Microsoft joining hand with Yahoo and its immanent impacts in the search engine industry, just take a short break because it is not the end rather; it just the beginning. Google has just joined in the fray by announcing that it is trying make its search result more accurate and precise by introducing some changes in its algorithm. In a post in the Webmaster Central Blog, Google has revealed that it has been engaged in a secret project for the last couples of months for appropriating its search result by improving its accuracy and indexing speed.

Though this technology is now being treated separately under the name of “Caffeine”, it will be streamlined with the main Google search within few days after making necessary changes based on the feedbacks of the users. Though it is not novel on the part of Google to introduce change in its algo, what makes this announcement important and something to worry about is that all the three major search engines are almost pushing and shoving each other by unveiling new projects one by one. It is almost inevitable that these changes will introduce radical changes in the domain of search engine industry but what is ever more amazing is that Google is assuring its users that the changes will be minor.

Matt Cutts, the leading engineer at Google, has discussed some of the crucial issues pertained to Google’s Caffeine update that has left many SEO experts feeling jittery. Lets see what he has to say about it:

What Matt Cutts wants to say is that he and other engineers at Google are trying to transform Google into an accurate search engine by increasing its accuracy and by promoting its user-friendly as far as possible. Though a number of changes have been introduced before by Google, not an update of this magnitude has ever been done since 2006.

If you can’t wait any longer, just visit: http://www2.sandbox.google.com/.

It is virtually impossible to gauge the impact of this Caffeine update unless it is being integrated with the main Google search. Till then, we will have to wait patiently and have to continue our SEO work following all the guidelines of Google, if we do not want to experience a disastrous result, which the search engine industry had experienced after the Florida update.

Wed 19
Aug
2009

Basic Principles of Brochure Design

Poisted by : WebGuru     Under : brochure design     1 Comment

Brochure is no doubt one of the most important advertising materials. It is used for the purpose of promoting an organization’s goods and services. Usually, in brochures persuasive messages are incorporated, so that by going through it, the readers can feel the urge to purchase any of the company products.

You may design a brochure using multiple pages stapled in the corner or the pages of your brochure may remain saddle stitched. How many folds will be there in your brochure actually depends on how much information you want to insert in it. You can also select brochure covers according to your wish. The cover paper may be glossy or it can also be matt finish. However, keep this in mind that most of the people like to judge a book by its cover. So, the cover should be made as attractive as possible. Continue reading ‘Basic Principles of Brochure Design’ »

Tue 18
Aug
2009

Cross Browser Compatibility of Websites

Poisted by : WebGuru     Under : Website Design     No Comments

When a web page of a site appears the same when accessed through any browser, it is said to have cross browser compatibility. The most commonly used browsers are Firefox, Internet Explorer, Netscape Navigator, and Opera etc. While designing a web page, the designer has to keep in mind these browsers that are frequently in use.

More or less all the net browsers use the same configurations. Java scripting, the browsers differently implement HTML and CSS. Following the standards of W3C, each of the browsers can also implement enhancements for better functioning. But use of these enhancements sometimes complicates the matter. Continue reading ‘Cross Browser Compatibility of Websites’ »