18 Jan / 2021
The first step to develop an eCommerce website is to find a catchy and memorable domain name. Now, domain extension is an integral part of it. Today, we will take a deep look at the .STORE domain extension. According to the industry experts, it is a great choice from both branding and SEO perspective.
.STORE Domain - Explained
Before getting to the specific .store domain, let’s quickly take a look at what a domain name is. A domain name is the web address of an e-store. Just as your physi... Read More
11 Jan / 2021
Have you noticed one thing? Off late, smartphone rules the time we spend on digital media. And when it comes to shopping, most of us are comfortable to use smartphones. In fact, 79% of smartphone users have made a purchase online using mobile devices in the past 6 months (source: Simicart). Any guess where we are landing at? Yes, consumer behaviour has rapidly changed over the years and mobile commerce is about to thrive more. Quick fact - By the end of 2021, mobile commerce is predicted t... Read More
21 Dec / 2020
The entire humanity is shaken with the impact of the pandemic. Depending on its resource, every business is looking for an alternative strategy to survive and thrive in the trying times. It will not be a mistake to state that eCommerce seems to be the rescuer at this moment. Today, we will take a closer look at how your business can leverage the boom in eCommerce. Excited to know something new and effective? Cool, let’s dive in then!
Proven Strategies to Power-up Your Ecommerce Business
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07 Jul / 2020
So, you have finally planned to bring your brick and mortar store online? Congratulations! When the entire world is getting digital, this decision can take your business to the next level. Now, going live with a dynamic ecommerce website is not as easy as it sounds. Remember, how you had to put rigorous efforts in pre-launch, launch, and post-launch stages of your brick and mortar store? The same holds true once it comes to developing an ecommerce website. Bear in mind that the competition... Read More
03 Jun / 2020
Once it comes to conversions, user experience is the last word! There, we said it. User experience or UX on your eCommerce site determines how long the visitors will stay on the site, how far they will navigate, and whether they’ll make a purchase or simply bounce. And there’s no point in putting any extensive effort to attract potential customers to your site only to increase the bounce rate, right? Now the problem is how you can understand if the UX of your website is killing conv... Read More
26 Feb / 2020
Let’s start today’s article with a shocking report by Baymard Institute. The average shopping cart abandonment rate is 68%! Yes, you read that right! For every 100 people visiting your store, 68 of them simply walk away! Shocked enough? Now, let’s talk solution.
What Can You do to Reduce Shopping Cart Abandonment?
A lot of things actually. 1. Increase Brand Reliability With cybercrime rapidly increasing, today’s tech-savvy customers are extra-cautious. And after 7.9 b... Read More
28 Jan / 2020
With about 80% of people shopping online (source: Net Imperative), E-commerce websites can drive high revenue to the owners. In fact, 99Firms predicts, global E-commerce sales can cross $4 trillion by the end of 2020. This makes it imperative for the aspiring entrepreneurs and merchants to bring their stores online. (Have we mentioned that the global share of M-commerce in all E-commerce may rise to 72.9% by 2021. Are you still wondering why a mobile app is important for your E-commerce site?)
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13 Jun / 2018
“It is not the beauty of a building you should look at; it is the construction of the foundation that will stand the test of time,” David Allan Coe.
The above quote explains the importance of ‘foundation’ in the construction of a building. For if the foundation is strong enough, further layers (read floors) can be added to the building. The analogy holds true for an online store development as well wherein the ‘foundation’ is the ‘platform’ a website is built upon. If the platfo... Read More
07 Mar / 2018
The rise and rise of eCommerce stores have gained quite a momentum in recent years. So much so that it is becoming increasingly difficult for the brick and mortar stores to function without having to worry about the future of their business. The eCommerce stores are not only attracting the millennials as was thought to be in the prior years but Gen X too is being hugely influenced by the recent trends. The revenue earned by the sector has been staggering as is evident by the $2.3 trillion of 201... Read More
23 Dec / 2017
An eCommerce platform is arguably the best way to showcase your products and services on the internet. The only issue is that you are not alone in doing so, for there are scores of competitors targeting customers that you intend to convert. You may have a strong digital marketing strategy bringing lots of traffic to your site. But, if your sales are still not going up, the first point to check is the bounce rate of your website. What is bounce rate? This is the percentage of users who have... Read More