06 Jul / 2021
Unless your online store is equipped with trendy features and functionalities, chances of conversion are really low. If this thought leads you to redesign your e-store, we really appreciate that. But redesigning an eCommerce website is more challenging than it sounds. Below, we will outline some of the best practices you should consider while redesigning your e-store.
Redesign Your E-Store: Action Steps
Don’t Discard all the Existing Elements
Some elements in your e-store are evergreen. The... Read More
18 Jun / 2021
The digital world is highly measurable. You can track the efficacy of each of your efforts - from running a website to marketing a campaign. As the name suggests, ecommerce analytics helps you to track everything on your e-store. These days, it’s not enough to invest in eCommerce website development. Instead, you should pay attention to how much value the website is bringing to your business. Today, we will walk you through various aspects of ecommerce analytic tracking. Stay tuned!
Ecomm... Read More
23 Apr / 2021
By now most of you might know what Artificial Intelligence (AI) is all about and how massively it has taken the world by storm. In case you need a quick recap, here is the definition for you. AI is a cutting-edge technology that allows machines to mimic human intelligence so that they can think and act like humans. Accordingly, it is deployed in various industries to manage colossal amounts of data and accomplish a wide range of complicated tasks, accurately and effortlessly. However, for our ... Read More
09 Mar / 2021
While creating an eCommerce website, you will have numerous choices as far as the platforms you may use are concerned. Each platform has its advantage and the robustness of your e-store will depend on the one you choose. Magento is a much sought after CMS for eCommerce web development. Today, we will take a closer look at why you should choose Magento for creating a robust e-store.
1. Open Source
Magento has two editions - Magento Community Edition and Magento Enterprise Edition. You can us... Read More
04 Mar / 2021
If you are planning to bring your brick and mortar store online, the first thing to decide is whether you’ll use a hosted or a custom eCommerce solution. Hosted eCommerce solutions sure have their advantages but they may not always cater to the requirement of every company. Though custom eCommerce website development may take a longer time and more investment than the hosted solutions, it can render greater scalability, flexibility, and functionality.
Here are some advantages of a custom e... Read More
18 Jan / 2021
The first step to develop an eCommerce website is to find a catchy and memorable domain name. Now, domain extension is an integral part of it. Today, we will take a deep look at the .STORE domain extension. According to the industry experts, it is a great choice from both branding and SEO perspective.
.STORE Domain - Explained
Before getting to the specific .store domain, let’s quickly take a look at what a domain name is. A domain name is the web address of an e-store. Just as your physi... Read More
11 Jan / 2021
Have you noticed one thing? Off late, smartphone rules the time we spend on digital media. And when it comes to shopping, most of us are comfortable to use smartphones. In fact, 79% of smartphone users have made a purchase online using mobile devices in the past 6 months (source: Simicart). Any guess where we are landing at? Yes, consumer behaviour has rapidly changed over the years and mobile commerce is about to thrive more. Quick fact - By the end of 2021, mobile commerce is predicted t... Read More
21 Dec / 2020
The entire humanity is shaken with the impact of the pandemic. Depending on its resource, every business is looking for an alternative strategy to survive and thrive in the trying times. It will not be a mistake to state that eCommerce seems to be the rescuer at this moment. Today, we will take a closer look at how your business can leverage the boom in eCommerce. Excited to know something new and effective? Cool, let’s dive in then!
Proven Strategies to Power-up Your Ecommerce Business
... Read More
07 Jul / 2020
So, you have finally planned to bring your brick and mortar store online? Congratulations! When the entire world is getting digital, this decision can take your business to the next level. Now, going live with a dynamic ecommerce website is not as easy as it sounds. Remember, how you had to put rigorous efforts in pre-launch, launch, and post-launch stages of your brick and mortar store? The same holds true once it comes to developing an ecommerce website. Bear in mind that the competition... Read More
03 Jun / 2020
Once it comes to conversions, user experience is the last word! There, we said it. User experience or UX on your eCommerce site determines how long the visitors will stay on the site, how far they will navigate, and whether they’ll make a purchase or simply bounce. And there’s no point in putting any extensive effort to attract potential customers to your site only to increase the bounce rate, right? Now the problem is how you can understand if the UX of your website is killing conv... Read More