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‘Go online’ has become the mantra for businesses to reach out to their customers and increase ROI. This is because customers, armed with internet enabled
It is already an established fact that Search Engine Optimization (SEO) needs to be at the core of your efforts to gain online visibility. Undeniably,
With competition in the online world becoming intense with each passing day, not all online stores are making hay. In fact, many of them are
While you may use Facebook as a social media platform to connect and interact with your family, friends or colleagues, post pictures and comments or
The customers of today are seen to buy products/services from websites that rank high on the Search Engine Result Pages. This has resulted in a
So you have your website running. Business is good, the sales are coming in, and everything is on track… Then you notice something. Your site
Today, digital marketing has become a popular yet cost effective medium to drive traffic, boost sales, and achieve ROI. Among the many dimensions of digital
The wide reach of globalization has led to the expansion of the travel and tourism sector. Like other sectors of the economy, the travel and
Hashtags have been around for almost over a decade now and influence to a large extent the social media behaviour of the present generation. From
“Without actionable data and clear metrics driven strategy, the marketing organization is being paid to guess.” – Team Position2 The Google Ads (formerly Google AdWords)
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