Google algorithm has become highly complex with various myths swirling around it. The organic search optimization process of a site is no longer driven by link building alone but largely determined by a slew of parameters like its responsiveness across devices, loading speed, social media buzz, and the presence of informative content. As a professional SEO company in India, we cut through the myths and leverage proven tools and techniques to let your online address secure a high place on search results.
Link building is the process of acquiring hyperlinks from other websites to promote your site. A hyperlink (commonly referred to as a link) allows users to navigate through various webpages. Links are extremely crucial for a website to rank higher in the SERP (Search Engine Result Page).